Alexandave Industries participated in SPORTEC Japan 2025 at Tokyo Big Sight, Japan’s largest and most influential trade show for the sports and fitness industry. At this year’s event we showcased latest products — the ISO-Motion Press and Keynimax Bench — which drew significant attention from gym operators, distributors, and fitness professionals.

— the ISO-Motion Press and Keynimax Bench — which drew significant attention from gym operators, distributors, and fitness professionals.

The ISO-Motion Press stood out for its combination of commercial-grade durability and space-saving design. Users can easily switch between different training modes without removing weight plates, making it ideal for both commercial gyms and home fitness setups.

The Keynimax Bench, featuring a patented ergonomic design, minimizes the restrictions of traditional bench frames and allows for greater upper-body freedom of movement. This makes it a highly versatile bench for strength and functional training.

Live demonstrations allowed visitors to experience the operation and versatility of both pieces of equipment. The booth attracted a steady flow of attendees, leaving a strong impression of Alexandave’s innovative and practical designs.

SPORTEC 2025 featured over 450 exhibitors and welcomed more than 40,000 visitors, including buyers from gyms, rehabilitation centers, wellness facilities, and sports equipment retailers. Alexandave connected with many potential partners on-site, laying a solid foundation for expanding into the Japanese market and neighboring regions in Asia.